Pinterest predicts 2026: BE UNPREDICTABLE
Culture is tired of being told what to do, how to dress and how to trend. That’s why for our Pinterest Predicts 2026 annual trend report, we launched the trends with an invitation to try them on however you see fit, and Be Unpredictable. Through a series of of lo-fi, social-first trend vignettes inspired by real Pins, we crafted a modular content library that we then stitched together into endless unpredictable hero edits—all crafted to feel original, scroll-stopping and platform-native.
Client: Pinterest
Film, social, print.
TEASERS
TREND vignettes
:15 & :06
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Senior Copywriter: Mia Madrid
Senior AD: Kitron Neuschatz
GCD: Kim Linn
ECD: Becca Morton
VP: Xanthe Wells
Producer: Ted Copeland
Production Partners: Makers
Directed by: Lucky Twins
Set Designer: Arae Webner
Stylist: Genesis Duran