OnePlus 7 PRO:
A Better Phone
A better phone doesn't just show you a demo. To launch the new OnePlus 7 Pro, we subverted the category by creating a surreal world for viewers to immerse themselves in, experiencing firsthand what it's like to have a OnePlus.
Client: OnePlus
Agency: Droga5
Film, Social
THE NOTCH :60
In this film, we personify the notch on smartphones as a tall old man shrouded in silhouette. Somehow he’s always there, annoyingly standing in the way of what we’re trying to see.
Blink :30
What’s it like to capture anything, from any angle at any given point in time?
In this film, we drew the comparison to blinking.
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Writer: Mia Madrid
AD: Iwona Usakiewicz
CDs: Paul Meates, Julie Matheny
ECD: Feliks Richter
Director: Karim Huu Do